As a business owner, you constantly seek strategies to increase your online reviews. After all, it’s the key to increasing enrollment. 73% of parents trust online reviews as much as personal recommendations.
Positive reviews on your online profile are essential for a childcare center’s success. These positive reviews can help you recruit new families to your childcare. You can also buy Google reviews to balance the negative reviews on your profile.
In this blog, we will examine some next-level tips for increasing the number of positive reviews for your childcare center.
How To Attract Google Reviews For Your Childcare Center
Choosing a childcare provider is a major decision for parents. Parents check for online reviews before visiting your childcare center, so it is vital to actively maintain and guarantee positive reviews.
Here are six tips for receiving positive childcare reviews.
- Ask Parents Directly
To get more reviews for your childcare center, go straight to the source. Asking parents to give reviews in person is an excellent approach to increase the number of online reviews, and it does not have to be official or forceful.
Over time, you will undoubtedly develop wonderful connections with the families and they can even recommend your childcare center to their friends and family.
Begin by hand-picking the parents of some of the children and ask them to leave feedback on your center or team. It might be as simple as asking a quick question at pick-up or drawing them away at your next center event.
When your center or team receives a compliment or great feedback from the parents, ask them if they are willing to share their thoughts online. You can provide them direct links to your Facebook page or Google Business listing so they can share it for everyone to see.
It’s also critical to enable your Room Leaders and Educators to feel comfortable asking for feedback from the parents, as they spend a lot of time with them at drop-off and pick-up.
- Offer Excellent Customer Service
The type of childcare reviews you receive on your online profile are a direct reflection of the customer service you give to your clients.
The greatest approach to acquire good reviews is to provide them excellent customer service and cater with all their queries.
Not all reviews are created equal, positive five-star ratings can boost your reputation, but negative reviews can harm your chances of success and create a bad reputation.
Parents should feel welcomed when they walk through the door of your childcare. They should feel confident and safe about admitting their children to your childcare and be confident that you are the appropriate child care provider for their family.
A childcare center’s customer service relies heavily on effective communication, when a parent phones or emails with a query or concern, be sure to follow up with them soon away.
If you provide excellent customer service, you will almost certainly receive positive feedback on your profile.
- Email Parents Or Message Through Your App
If you don’t feel comfortable asking the parents directly to share their review, why not email them instead and do the same thing.
Creating a brief message and sending an email request, including direct links to your Facebook or Google Business profiles, makes it faster and easier for families to complete a review.
You can then send this email to certain selected parents or to all of your parents to enhance the possibility of receiving more reviews. Just keep in mind that this may expose you to less-than-positive feedback.
Also, create a specific email template that you can send to families whose children are starting primary school. Inevitably, they are taking your service for some time and would be delighted to provide feedback during this exciting and sensitive moment.
- Ask Your Community Partners
Who says reviews can only be taken from the families? If you frequently work with local or small businesses, why not ask them to post a review about their experience with your childcare?
This will increase the number of reviews on your online business profile and create a good reputation. Don’t forget to also leave them a review, which will go a long way towards strengthening that relationship.
- Respond To All The Online Reviews
It’s very important to respond to all of the reviews you receive online on your business profile, whether positive or negative.
Remember to thank the family for their time and kind remarks when you receive a positive review. If possible, include anything specific that you’re delighted they mentioned.
Also, even if you receive a negative review don’t panic but take your time to answer professionally and positively. Thank the family for their feedback, and see what you can do to improve the problem faced by them.
For example, if a family is dissatisfied with your child care center’s hours, you could offer to make arrangements for them to drop their child off earlier or pick up later.
It’s also important to note that not every review will be positive. It is inevitable to receive unfavorable criticism from time to time, and it does not necessarily mean that you are doing something wrong; instead, attempt to learn and develop.
However, it is equally critical to actively listen to comments from the families under your care. When real issues arise, you must respond swiftly.
- Incentivize The Reviews You Receive
One approach for increasing the number of reviews you receive is to offer an incentive for families to post them; this will undoubtedly encourage them and they will almost certainly publish a review.
For example, you could enter all families who leave a review into a lucky draw to reward them. Alternatively, you may provide a discount code or off on tuition fees to the families that post reviews and can think of many more ideas.
Just make sure your incentive does not breach any laws or ethical standards. For example, you should not provide an incentive in return for a positive review.
Conclusion
By following these pointers above, you can encourage more parents to post reviews on your business profile and you can use those reviews to maintain the reputation of your childcare center.
Happy consumers are always eager to provide you with positive reviews. All you have to do is ask and make the procedure short and simple for them.
A good internet reputation will help you recruit new families and build your business. For all of your review needs, visit Buyreviewz.
